Cybersecurity: the shared responsibility of protecting data and identity

In a world marked by technology, in which the landscape of cyber-threats is in permanent evolution, protecting our information and identity becomes a top priority. October is Cybersecurity Month, and in different parts of the world, this time of the year is used to spread awareness about this problematic subject that reaches all aspects of life and all business segments and organizations, regardless of its size or whether they are private or public.

The number of cyberattacks is on the rise, both for companies and citizens. That’s what’s been revealed by the 2019 edition of the report conducted by VU™ Labs</strong<, the investigations’ laboratory of VU™ Security, where 45.3 percent of surveyed companies admitted to having suffered at least a cyberattack within the last three years. The most frequent threats are, in the first place, phishing with 51.9 percent, malware with 49.1 percent and ransomware with 38 percent.

These numbers can increase if companies don’t take the necessary precautions to stay one step ahead of cyber criminals. According to Gartner, half of companies worldwide already use the cloud to develop their business, and it’s expected the investment in on-cloud services grows 35 percent during 2020. On the same subject, IDC says 32 percent of the information on the cloud is confidential data, so their protection is essential. That’s why it’s key to continue informing about how to protect data and the people’s identity, and reinforce the idea that prevention is a shared responsibility of companies and government legislation.

Security of information on-cloud

The boom of cloud computing is connecting millions of users and companies around the globe. A trend that’s also on the rise is the urgency regarding the data security and the compliance of the current regulation. Here’s where being conscious of the information we share on the cloud and the security measures we need to take is key to avoid headaches both short-term and long-term. A company may have the best security and data protection system, but ultimately, it’s the people who must take the necessary precautions when handling information in a private or public cloud.

What’s true is that vulnerabilities travel faster as digital trends grow, such as Internet of Things, and it’s necessary to increase the cloud security standards. Mobile devices are part of our daily lives and have a more and more important role in the transfer and handling of personal and professional information. Many times, we forget those devices have the same, or even more, vulnerabilities than computers or other technological machines. At the same time, many companies forget to take the required measures to protect them. IDC says two out of ten employees put their company at risk through mobile devices, which makes security risks at corporate level increase, too. Nowadays, facial biometrical solutions easy to implement help improve the security of mobile devices in a quick and effective way. Thanks to this technology, companies worldwide can simplify accesses and credential revision, just as preventing cyberattacks that put companies and entities’ reputation at risk.

Biometrical protection of the identity

The biometrical identifies are those unique and measurable qualities that can be used to describe and identify individuals. Even though at most cases these are related with physiological characteristics as the body shape, the distance between points of the face and the hand’s geometrics, it could also include patterns such as the tone of voice and transactional behavior. Security measures that use biometrics are the most secure for the user, given the information needs to be validated with the person in the moment—a selfie, the scan of the fingerprint, voice recognition. Biometrical information, isolated, doesn’t have practical use.

More and more countries use biometrical technology to verify people are who they say they are, or to discover the identity of unknown individuals. Biometrics are becoming an accessible, convenient and trustworthy alternative, so the implementation of biometrics at every level of the social ecosystem shouldn’t surprise us—to digitalize an ID, maintain public order, control physical accesses or borders.

The potential and the multiple possibilities of implementation are huge, and time has come for companies and institutions start to consider them in order to safeguard their customers’ digital identity.

Whether it’s Cybersecurity Month or not, fraud prevention and identity protection are matters that should be part of the permanent agenda of all society sectors.

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